Client Stories: Improving Your Margins

Margins have always been razor thin for restaurants. Learn how Popmenu clients are removing third party fees and growing sales with less labor and a smaller marketing budget.

The Hampton Social Owns Organic Traffic with Popmenu

The Hampton Social restaurant logo
Food items from the Hampton Social, including grilled octopus, whipped feta dish, shrimp salad and pizza

In just three months with Popmenu, the Hampton Social grew average monthly sessions from 175k to 311k  and nearly doubled the amount of time spent on their website. A year into the partnership, the brand has become a search engine powerhouse, averaging nearly 250k in monthly website sessions (direct and organic traffic) and ranking in the top 10 results for nearly 500 keywords (more than 300 are in the top 3 position).


New York Ice Cream Shop Nearly Doubles Online Ordering Revenue While They Were Supposed to Be Closed

2 Scoops Ice Cream Logo
A view of the front of Two Scoops Ice Cream including their sign out front promoting their salty caramel truffle Sunday

Normally on hiatus throughout the winter, Hamburg, NY ice cream shop, 2 Scoops saw an opportunity to bring in revenue during the off-season while also warming guests' hearts. Using Popmenu's Ordering Events, the creamery offered guests an opportunity to order and pick up delicious ice cream cakes to celebrate Valentine's Day. 2 Scoops sold out their ice cream cakes in one single weekend, earning them 1.8x more revenue in 3 days than they earned in 3 months of regular online orders.


Japanese restaurant drives more revenue with Popmenu

Teppanyaki Time Logo
A dish from Teppanyaki Time of chicken skewers with sesame seeds

By providing offers on online ordering, such as $2 off when guests leave a review or 15% off takeout orders, Teppanyaki Time has seen over $7.7k in revenue in 4 months—7x the value of discounts given. What’s more? The Japanese eatery attaches offers to smart messages—emails that send automatically after guests perform specific actions, saving their team precious time on email marketing efforts while still keeping their restaurant top-of-mind with guests.


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