Burrito Gallery, an aptly named burrito joint boasting four locations in Jacksonville, Florida, thrives on operational efficiency. However, Vice President of Operations, Martin Bekkedal, identified a pressing concern—the overwhelming influx of phone calls from guests seeking basic information. To maintain the restaurant’s streamlined operations, Burrito Gallery took advantage of Popmenu AI Answering, an automated phone answering service designed to reduce the strain on staff while still providing guests with quality service over the phone.
By seamlessly integrating with Burrito Gallery’s Google Business Profile and website, AI Answering ensures guests receive real-time, up-to-date information and spares the restaurant the need to update multiple platforms. For instance, if operating hours change, Answering identifies that adjustment from Google and promptly shares that information with inquiring guests. Additionally, the tool’s capability to text guests direct links to place an online order or secure a reservation captures valuable revenue—revenue that might have otherwise been lost had guests been sent to voicemail or received a busy signal.
Using AI Answering’s custom responses, Burrito Gallery can personalize the information shared with guests according to their unique brand voice and business needs. This flexibility lets them tailor messages to create more upsell opportunities by highlighting new menu items, upcoming events and other promotions to calling guests. As a result, Burrito Gallery can efficiently add a personalized touch to their communications.
With Popmenu AI Answering, Burrito Gallery has automatically provided excellent service to over 29,800 guests. The restaurant has sent over 30% of those diners a link to place an online order and saved their staff a whopping 266** hours from picking up the phone. As a result, the burrito joint continues to thrive with enhanced operational efficiency and ensures a memorable dining experience for its patrons.
Interested in how AI Answering could help your business automatically field calls and take pressure off of staff? Schedule a free demo with one of our experts to see the tool in action!
**Data updated since the recording of the video
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