What made a difference?
Popmenu's intuitive, all-in-one dashboard allows the Terra Terroir team to make adjustments on-the-fly to the website and menu—reducing inconsistencies and ensuring guest expectations are aligned with restaurant offerings. Plus, the clear VIP signup and interactive menu turns the restaurant's new website and menu into a tool to capture key guest information like name, email and phone number.
With Popmenu's included suite of marketing tools, Terra Terroir now has multiple avenues for connecting and communicating with guests to drive business: website announcements, email, promotions, text message, and automated smart email messages that send based on a guest's behavior—so Terra Terroir is active in the conversation with guests at the times when they're most engaged (e.g., right after ordering/dining in). The best part? The conversation isn't one-sided. Live reviews living on individual dishes creates immediate feedback with guests and provides the team insight into which menu items are the must haves and which can be swapped out when necessary.
The guest experience continues to extend beyond the four walls of restaurants and businesses like Terra Terroir know that meeting guest expectations online will continue to be an important part of the formula for long-term success.
Results in 2021
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